Submit Your Reward
Fill in the form with the following:
- Reward title – give your reward a catchy title
- Description – explain what it is and how to redeem
- Word count – best practice is 60 words
- Offer valid dates – provide the deadlines (after the Farewell Weekend)
- Ts & Cs – provide a web link to any Ts & Cs
- Competitions – are held on your website, consider the wording
- Let us know if you’d like to restrict your reward to once per person
Submit your reward before the 27 January 2026 to be featured in the trail app.
App Reward Stats from 2024
5,087 players
average players across 14 UK art trail apps in 2024.
18% complete the trail
of app players complete the trail. That’s collecting all the big and small sculptures.
89%+ Engagement
Engagement over 89% across all apps whether they’re free or paid for.
28% conversion rate
Of the rewards we can track, the conversion rate (the % of people redeeming the reward (of those who collected it)) is up to 15.8%

How it works
Sculpture Rewards
- Big sculptures can can unlock one reward each
- Small sculptures can unlock one reward each (if displayed individually)
- Small groups can unlock one reward each (if displayed in groups)
- Sculpture rewards are optional and open to sponsors
- Sponsors can restrict the use of the reward to once per person (optional)
If you’d like to offer a milestone reward too, speak to your event team.
Submit your reward before the 27 January 2026 to be featured in the trail app.
Restrict the use
To restrict your app reward to once per person you can request an in-app claim code.
- Your event team will give you a unique 4 digit code
- When a player shows their reward screen your staff will ask them to click the claim button.
- They enter the in-app claim code number.
- A message saying the reward has been claimed with the date will appear.
Of the rewards we can track, the conversion rate (the % of people redeeming the reward (of those who unlocked it)) is up to 15.8%
Download the crib sheet below to brief your staff on how to apply the claim code.
Crib Sheet for StaffTop App Reward Examples 2024
One use per person
Free stick of Elmer Rock (One use per person)
By unlocking this incredible sculpture, you can now claim a free stick of exclusive yummy Elmer Rock. To collect your rock please visit our Trail HQ & Shop on Victoria Street, Blackpool and present this page to a member of our team. Valid until 9th June & while stocks last.
One use per person
Ferry special offer! (One use per person)
Congratulations! You found Solent Ships, as a reward Red Funnel are offering you incredible discounts on foot passenger day return tickets to the Isle of Wight. Adult Day Returns £10, Child Day Returns £5, Family Day Return (2+2) £25. Present reward at Red Jet / Red Funnel ticket offices to purchase. Full T&C’s here.
B2B sponsor
Creative Harmony’s reward! (B2B Sponsor)
As a reward, Yeomans, the print partner of Shaun the Sheep in the Heart of Kent, has designed a Shaun colouring-in sheet for you. This sheet features Shaun and his friends and gives you the opportunity to colour them in with your favourite colours! To claim your free reward, please visit one of our Shaun shops in Fremlin Walk and The Mall and show this screen to a Shaun Trailmaker. They will be happy to assist you. Enjoy!
B2B sponsor data capture
A free coffee of your choice at Nineteen Coffee House and Eatery.
Congratulations you’ve unlocked ‘Time for Tea’! Enjoy one free coffee at Nineteen Coffee House and Eatery. Located next to the wonderful Lichfield Cathedral at 19 The Close, Lichfield Cathedral. This voucher is valid from 1st July-22nd September, for one purchase only and can be withdrawn without notice.



Reward Examples by type
B2B Sponsors
Donation from sponsor
Thanks for collecting Roll With It. By clicking the link below and filling out the form, Sunrise Medical will donate £10* towards a manual wheelchair for Whizz Kidz. on your behalf**. https://www.sunrisemedical.co.uk/support/morphs-epic-art-adventure/every-scan-makes-a-difference
Data capture
KR Group Goodie Bag
Hop onto our mailing list by entering your email below for a chance to get your hands on a KR Group Goodie Bag! Sign up here Ts & Cs apply. Visit https://www.thebighop.co.uk/app-rewards/ for details.
Once per person
Brighton & Hove Albion Limited Edition BHAFC Poster
Collect your limited edition BHAFC print from either the club’s Superstore or Churchill Square shop (10am – 5pm Monday – Saturday or 11am – 4pm on Sunday) between Saturday 9 September 2023 and Sunday 5 November 2023. Simply show this reward screen at the till to redeem. Only one poster can be collected per reward.
Artist Engagement
Pet Pawtrait by Will Bertram
Congratulations! You found My ‘Neighbour Tortoro’! All Pets are giving you the chance to get a pet portrait drawn by our artist Will Bertram! Please visit our website to enter.
Interacts with sculpture
20% discount at Cup of Leigh café (interacts with sculpture photos)
Find the special yellow ladybird on Summer Meadow, take a photo and show it at the Cup of Leigh Café (Leigh Community Centre) to redeem 20% off your bill. Valid throughout August, Monday to Saturday, 9:00-15:00. A 20% discount applies to orders over £5 once the reward has been collected on the app and the photo of the special yellow ladybird has been provided. Full terms and conditions can be found on our website.
Competitions
Examples of reward wording that avoids competition words:
Colchester Zoo Family Ticket
Congratulations! Unlocking Stella the Storyteller gives you the opportunity to claim a family ticket to Colchester Zoo, thanks to our friends at Killik & Co.Simply follow the link and leave them your name and email address to be put into the weekly draw. To enter, and for T&Cs, visit www.killik.com/stellathestoryteller
Fancy a trip to Alton Towers escorted by Helicopter?
B4 Parking are offering you and 2 other guests the chance to be whisked off by helicopter to enjoy a fun-filled day at the UK’s leading theme park – Alton Towers! To find out more head to: https://www.b4parking.com/thebigsleuth-competition-entry Terms & Conditions apply.